{"product_id":"co-opetition","title":"Co-Opetition","description":"Now available in paperback, with an all new Reader's guide, The New York Times and Business Week bestseller Co-opetition revolutionized the game of business. With over 40,000 copies sold and now in its 9th printing, Co-opetition is a business strategy that goes beyond the old rules of competition and cooperation to combine the advantages of both. Co-opetition is a pioneering, high profit means of leveraging business relationships.\u003cbr\u003e\u003cbr\u003eIntel, Nintendo, American Express, NutraSweet, American Airlines, and dozens of other companies have been using the strategies of co-opetition to change the game of business to their benefit. Formulating strategies based on game theory, authors Brandenburger and Nalebuff created a book that's insightful and instructive for managers eager to move their companies into a new mind set.","brand":"Reciclibros","offers":[{"title":"Aceptable","offer_id":59412530299214,"sku":null,"price":0.0,"currency_code":"EUR","in_stock":false},{"title":"Bueno","offer_id":59412530331982,"sku":null,"price":0.0,"currency_code":"EUR","in_stock":false},{"title":"Muy bueno","offer_id":59412530364750,"sku":null,"price":0.0,"currency_code":"EUR","in_stock":false},{"title":"Como nuevo","offer_id":59412530397518,"sku":null,"price":0.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1019\/9331\/6686\/files\/7054e398-dc31-4f20-bd6b-3c5700eb347c_f8744ff5-4c7a-4adb-96dc-e560fbb121d1.jpg?v=1777248203","url":"https:\/\/www.reciclibros.com\/products\/co-opetition","provider":"Reciclibros","version":"1.0","type":"link"}